About us

OPINIONS.IE Market Research is a boutique market research agency led by the innovation and technology. Established in 2008, Opinions.ie provides research specialists, active online panel of respondents and a full range of research solutions to the Irish market.

Opinions.ie conducts research for companies and agencies across a wide range of industries. For 9 years we have worked with both national and international brands and we specialize in quantitative and qualitative techniques, which enables us to better understand consumers’ expectations and generate valuable insights. Our main research solutions are SPEED RESEARCH, online surveys, brand awareness trackers, focus groups, user experience testing and research consulting.

Opinions.ie runs its Digital Omnibus, which is a monthly, syndicated, online survey of 1,000 adults in Ireland, quota controlled to ensure it is nationally representative. The omnibus sample is profiled as standard on age, gender, social class and geographic location. The omnibus is a popular option for sentiment analysis. Opinions.ie has carried out several pieces measuring a sentiment with regard to the economic outlook, spending, specific brands, business, politics and other topics.

One of our major assets is our panel of consumers. We are proud today that our panel is the most rewarding consumers club in Ireland. We recruit our own members and we provide incentives for them to participate in online research including online surveys and virtual focus groups on behalf of Opinions.ie. Opinions.ie adheres to ESOMAR guidelines in relation to panel management.

Would you like to know more about us? contact us to info@opinions.ie or 019015612.